Marketing
Sky Bet swallows 50% rights increase to secure five-year EFL extension
By Jake Evans - 7 Jun, 2023
Sky Bet has secured a record five-year contract extension as the title partner of the English Football League (EFL).
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Betsson’s international design hub kicks off with new campaign for NordicBet
By Sonja Lindenberg - 29 Aug, 2022
Rush Street Interactive strikes exclusive Latam marketing agreement with LaLiga
By Sonja Lindenberg - 12 Aug, 2022
Better Collective strikes sports betting content partnership with Chicago Tribune
By Sonja Lindenberg - 4 Aug, 2022
Catena Media signs first major US media deal with Advance Local’s NJ.com
By Conor Mulheir - 3 Aug, 2022
Bally’s aims to make up for lost time in New York with Yankees betting partnership
By Conor Mulheir - 1 Aug, 2022
Smarkets’ SBK slams bookies for casino cross-sell and bad odds in controversial new ad campaign
By Conor Mulheir - 25 Jul, 2022
Kindred seeks to rebuild Dutch customer base as Unibet goes live with flood of bonus offers
By Conor Mulheir - 4 Jul, 2022
More than 20,000 football fans call on Everton to drop Stake.com shirt sponsorship
By Conor Mulheir - 27 Jun, 2022
