Evolution boosts US presence by launching live casino in West Virginia
Stockholm-listed Evolution is further expanding into the North American market and has gone live with its live casino offering for operators in West Virginia.
The move is part of Evolution’s strategy to become the world’s number one provider of online casino games. The B2B provider operates two business lines: live casino and RNG, with live providing the bulk of annual revenues.
North America is a rapidly growing market for Evolution. Q1 2022 financial results showed that North America has become the group’s third-largest revenue contributor, after the Rest of Europe (excluding the Nordics and the UK) and Asia.
In fact, Evolution’s first-quarter revenue from this market has increased by 92.7%, from €19.1m in March 2021 to €36.8m in March 2022.
Evolution opened its first US live casino studio in August 2018 in New Jersey. This was followed by studios in Pennsylvania and Michigan, while a studio in Connecticut will launch later this year. Its West Virginia offering will be live streamed from a studio in neighbouring Pennsylvania.
West Virginia is the fourth US state where Evolution operates live casino. However, its slots portfolio, including acquired titles from NetEnt, Red Tiger and Big Time Gaming, has been available in the market since September 2020.
Evolution North America commercial director Jeff Millar: “Players in West Virginia have had access to our extensive slots offering from our group brand NetEnt for some time. Now our live offering adds even more choice and, of course, a new dimension of excitement.”
Operators in West Virginia will now have access to Evolution’s wide range of live casino games. The first live dealer games for the Mountain State will include Live Roulette, Lightning Roulette, Blackjack, Infinite Blackjack, Three Card Poker and Ultimate Texas Hold’em.
Jeff Millar, commercial director North America at Evolution, said: “We are so happy to bring our live dealer games to players in West Virginia. We are sure online players will absolutely love what they see and the experience of playing live at the tables, just as they would in a real land-based casino.
“Players in West Virginia have had access to our extensive slots offering from our Group brand NetEnt for some time. Now our live offering adds even more choice and, of course, a new dimension of excitement as online players bet in real-time, with real dealers and alongside fellow online players,” Miller added.