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B2B sports betting service supplier FSB has been awarded a manufacturers and information service provider licence from the Nevada Gaming Control Board (NGCB).

The licence was awarded following a unanimous recommendation from the regulator, FSB said, helping cement its strategy for expansion across North American markets.

The firm’s sports betting services will allow it to carefully curate the exact sports betting experience required for Nevada’s player base, it added.

“Receiving our licence in this crucial, critical jurisdiction clearly captures the momentum we’re experiencing as a business at this moment,” said Dave McDowell, CEO of FSB.

FSB chief revenue officer Ian Freeman: “This is a hugely satisfying moment for us all at FSB. Securing a licence in Nevada was a central pillar of our long-term strategic plan for the North American region. 

“We aspire to be part of the long-term sports betting story in Nevada and look forward to embracing this market opportunity and, in the long term, aspiring to disrupt the North America region generally with our tier 1 tech stack. We are very thankful to the NGCB for their time and attention over this thorough, detailed process.”

Ian Freeman, chief revenue officer at FSB, added: “This is a hugely satisfying moment for us all at FSB. Securing a licence in Nevada was a central pillar of our long-term strategic plan for the North American region. 

“This milestone moment represents a significant step forward towards realising our commercial goals and communicates a clear message that FSB is stepping into the No.1 global challenger brand slot in B2B sports betting. We now look forward, with confidence, to going live in this critical market with key segments of our client base.”

FSB can now add Nevada to the list of regions it covers. Currently, that includes regulated markets across Europe, Africa and North America.

In addition to its sportsbook services, the supplier offers casino, retail and PAM solutions to its operator partners.