Spanish GGR, marketing spend and new customer registrations all down in Q3 2021
Figures published by Spanish gaming regulator the Dirección General de Ordenación del Juego (DGOJ) show that operators in the jurisdiction generated €182.7m in GGR during the third quarter of 2021.
The total GGR earned by Spain’s 78 licensed operators reflected a reduction of 5.2% year-on-year, or 15.4% on a quarter-over-quarter basis.
The total was earned from €638.3m in customer deposits, around 9.9% more than was deposited in Q3 2020, but a reduction of 5.5% compared to Q2 2021.
Casino overtook betting as the nation’s largest earner during the quarter, with 54.9% of GGR generated by the vertical, compared to 42.5% in Q3 2020.
Betting GGR accounted for 32.4% of the total, compared to 43.0% in the prior year period, while poker generated 10.7%, bingo 1.9%, and other contests and prize draws accounted for less than 1% of GGR.
Operators spent €89.7m on marketing during the quarter, down 41.3% year-on-year, consisting of €43.3m in promotional costs, €36.2m in advertising expenses, €8.7m in affiliate marketing costs and €1.6m in sponsorships.
The DGOJ recorded a monthly average of 915,259 active gaming accounts during Q3, a decrease of 7.7% quarter-over-quarter, or a 3.8% increase year-on-year.
The monthly average of newly registered game accounts was 173,224, a reduction of 25.1% compared to Q2 2021, and 47.6% down on Q3 2020.
Of the total 78 operators active in Q3, 54 were licensed to offer casino, 45 betting, 9 poker, 3 bingo, and 2 operators were permitted to operate contests and prize draws.