Major stock price crashes for tech companies including Meta, Amazon and Google have stoked fears among investors amid a worse-than-expected Q3 period.

Shares in Facebook owner Meta collapsed by more than 24% following the release of the tech giant’s Q3 report this week, which showed brands spending less money on marketing with the firm amid global economic uncertainty.

Investors wiped some $89bn of value from Meta’s market cap yesterday (27 October) as the business reported its second consecutive quarter of declining revenues.

Alongside broader macroeconomic conditions hammering the business, Meta faces increasingly stiff competition in the social media space from challenger platforms such as TikTok, while changes to Apple’s privacy policy have made it more difficult for the firm to target and measure advertising.

The Guardian’s UK technology editor Alex Hern went further, suggesting the share price collapse is proof that the firm’s “metaverse plan never really had legs.”

He suggested that Meta’s focus on emerging virtual and augmented reality in an attempt to become the world’s leading business in the web3 and metaverse space was a gamble which has so far failed to pay off.

And now in spite of its faltering revenue, the company is predicting further cost increases, with expenses expected to grow more than 10% further over the course of 2023.

Shares in the social media giant are currently down more than 70% over the course of 2022, having slipped under $100 per share this week. In January, shares traded for as much as $338.

Jim Cramer begins to cry and apologizes on being wrong on $META pic.twitter.com/c8qoB8iv3m

— unusual_whales (@unusual_whales) October 27, 2022

Amazon, meanwhile, saw its share price dip by as much as 19.8% in after-hours trading yesterday, after the firm fell short of expectations in its Q3 earnings report.

Both revenue and operating income came in below analysts’ expectations while lower-than-expected Q4 guidance caused a stir among investors.

Elsewhere, shares in Google parent company Alphabet have dipped 5.7% over the past five days, as it suffered a similar fate to Meta with ad spend down among businesses during a period of macroeconomic uncertainty.

Net profit at the firm dropped by 27% year-on-year, although still came in at a seemingly healthy $13.9bn.

Collapses in the value of these blue chip businesses will likely send shockwaves across different industries as Q3 season continues, not least in the technology-driven iGaming sector where investors have become accustomed to high levels of share price volatility.

Large-cap gambling stocks have also faced a tough year, with shares in market-leading firms such as Evolution down by 20.1% in 2022 to-date and Entain down by 25.6%.

Those businesses have fared better than others, however, with shares in 888 as one example collapsing nearly 70% since January.

iGaming companies should focus on their customers and double down on their USP despite declining macroeconomic conditions, according to Yolo Investments general partner Tim Heath.

Speaking with Pierre Lindh on the iGaming NEXT Podcast, Heath explained how these foundational ideas have helped propel Yolo’s portfolio of managed assets to over €600m in value, and helped him develop an attitude to investing that keeps him coming back for more.

“We’re not a penny stock trader,” Heath explained. “We’re not looking to enter a position and exit a position a day or a minute later. We’re typically looking at a five year horizon when we’re making an investment. 

“I think if you look at what builds great businesses, it’s about just having a long-term plan, and doing the right thing. Looking after the customer, building great products, having that product-market fit, and knowing what your customers want.

“If you start getting worried about what the market thinks about you the whole time, you can lose focus on what’s important.”

Yolo Investments general partner Tim Heath: “We’re not looking to enter a position and exit a position a day or a minute later. We’re typically looking at a five year horizon when we’re making an investment.”

Heath’s lived experience with cryptocurrency volatility has helped him develop this long-term perspective, he said.

“People always say to me; ‘what do you do when the bitcoin price drops down?’ I’m like, how do I handle it? I close the app. I don’t look at it. And that’s a very hard thing for people to do.

“But having been through a number of bull and bear cycles in crypto over the last eight years now, guess what; the markets will recover, crypto will recover.”

Heath suggested that instead of obsessing over valuations or share prices, iGaming companies should remember the importance of building a unique value proposition within the industry.

According to Heath, iGaming start-ups should double down on their USP in an uncertain environment, or what he calls their “unfair advantage”.

“I can’t control the crypto market, you can’t control the stock market, all we can do is control the controllables. We’re not smarter than the market, this is the bottom line.”

He added: “If you get that unfair advantage right, people will subscribe to your business, people will pay for your services, and that is what can scale and really start creating amazing valuations.”

For investors, the story is not so different – at least from Heath’s point of view. No matter the strategy, one golden rule should always remain in the world of investment: “Don’t invest more than you can afford to lose. 

“And if you start taking margin loans to invest on something, I can’t control the crypto market, you can’t control the stock market, all we can do is control the controllables, and we’re not smarter than the market, this is the bottom line. 

“So, don’t invest more than you can afford to lose – like gambling, in essence – and then if [a valuation] is going down, we’ll sit on that position, and if you’re investing in strong fundamentals of a company, over a five-year period, you should have a decent return.”

“When there is a recession coming in, people will go back to sin activities more. Drinking, smoking, drugs, gambling. It’s the way it’s been and everything’s very cyclical, in that sense.”

Indeed, even during periods of economic difficulty – such as the period of recession or stagflation that could plague the remainder of 2022 – Heath finds solace in the robust nature of the iGaming industry.

When asked how different industries might be affected by prevailing market conditions, he said: “So let’s start with gaming, it’s the easy one. It’ll increase. We saw during Covid it will bust all recessionary pressures. 

“When there is a recession coming in, or what did you call it – a stagflation – people will go back to sin activities more. Drinking, smoking, drugs, gambling. It’s the way it’s been and everything’s very cyclical, in that sense.

“I think there might be less exits and less investments done in an uncertain climate, for sure. And people need to then sort of just keep their head down and work hard and deliver. But it’s a good time to run a business.”

Tim Heath draws upon two decades of experience within the iGaming and emerging technologies sectors as GP of Yolo Investments. An early adopter of Bitcoin in 2013, he was founder and CEO of the Yolo Group (formerly the Coingaming Group) until 2020. The group operates leading crypto gaming brands Bitcasino and Sportsbet.io, with the latter securing high-profile sponsorships with Premier League clubs Arsenal and Southampton.