Flutter Entertainment has rebranded its free-to-play virtual reality product PokerStars VR to Vegas Infinite, as part of a “full-scale overhaul”.
Flutter said that having launched almost five years ago, the newly rebranded offering “represents the next generation in the game’s evolution as a virtual entertainment destination.”
PokerStars VR has undergone continual developments since its launch in 2018, the operator added, which has accelerated since its acquisition by Flutter in 2021.
The rebranded product includes a new, bespoke 3D virtual cityscape featuring virtual “personal player suites, luxury casinos and exclusive rooftop escapes”.
Additionally, PC players will be able to join the game’s VR users on Steam VR and Meta Quest VR without the need for a VR headset.
“From a cutting-edge experiment in applying virtual reality to the poker table, we’ve grown to become a living entertainment destination with a full suite of games and experiences played in otherworldly environments that are home to an avid community of players.”
– PokerStars director of VR and innovation James O’Reilly
In addition to those changes, Flutter has also introduced new games into the Vegas Infinite product suite including blackjack, roulette, slots, craps and its proprietary game Rocket Rush.
Spin & Go poker, multi-table tournaments, and the Metaverse Poker Tour, have also been added to the product offering.
Further, Flutter has integrated AI live chat monitoring tool ToxMod to assist its moderation team, in a bid to further improve player safety measures.
“As we approach our fifth anniversary, it’s incredible to think how far our game has come,” said PokerStars director of VR and innovation James O’Reilly.
“From a cutting-edge experiment in applying virtual reality to the poker table, we’ve grown to become a living entertainment destination with a full suite of games and experiences played in otherworldly environments that are home to an avid community of players.
“Today, we’re much more than poker and much more than VR. Vegas Infinite is where we’re taking our players next and there’s lots more in store.”